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 Start Here: Course Orientation |
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Course Introduction Video |
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Course Syllabus |
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AI Learning Zone |
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Course Learning Outcomes (CLOs) |
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Course Map |
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 Essential Terms |
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 Announcements |
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test |
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Unit 1 Introduction Video |
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Unit 1 Learning Outcomes |
- 1a Identify foundational business practices (CLO 8)
- 1b Describe economic indicators (CLO 1)
- 1c Identify positive and negative impacts of business on society (CLO 8)
- 1d Use economic indicators to describe the state and health of an economy (CLO 1)
- 1e Explain current economic trends and growth (CLO 1)
- 1f Identify the four phases of the business cycle in real-life situations (CLO 2)
- 1g Use economic indicators to predict where a business is heading in the business cycle (CLO 1)
- 1h Describe global trade restrictions (CLO 1)
- 1i Identify factors affecting the success of businesses (CLO 1)
- 1j Evaluate the feasibility of doing business in a specific country (CLO 1)
- 1k Describe methods for business entry into the global marketplace (CLO 3)
- 1l Identify trade facilitators (CLO 1)
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 What Is a Business? |
- 1a Identify foundational business practices (CLO 8)
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Getting Down to Business |
- 1b Describe economic indicators (CLO 1)
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Corporate Social Responsibility |
- 1c Identify positive and negative impacts of business on society (CLO 8)
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Environmentalism |
- 1c Identify positive and negative impacts of business on society (CLO 8)
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When Coal Plants Shut Down, What Happens Next? |
- 1c Identify positive and negative impacts of business on society (CLO 8)
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Journal: Impacts of Business |
- 1a Identify foundational business practices (CLO 8)
- 1c Identify positive and negative impacts of business on society (CLO 8)
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Understanding Economic Systems |
- 1a Identify foundational business practices (CLO 8)
- 1b Describe economic indicators (CLO 1)
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Practice: Flash Cards- Types of Economic Systems |
- 1a Identify foundational business practices (CLO 8)
- 1b Describe economic indicators (CLO 1)
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Striving for Economic Growth |
- 1g Use economic indicators to predict where a business is heading in the business cycle (CLO 1)
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The Business Cycle |
- 1e Explain current economic trends and growth (CLO 1)
- 1f Identify the four phases of the business cycle in real-life situations (CLO 2)
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Practice: Essay - Factors of Production |
- 1a Identify foundational business practices (CLO 8)
- 1b Describe economic indicators (CLO 1)
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Understanding Economic Influences |
- 1g Use economic indicators to predict where a business is heading in the business cycle (CLO 1)
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The Consumer Price Index |
- 1g Use economic indicators to predict where a business is heading in the business cycle (CLO 1)
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The Rate of Inflation |
- 1g Use economic indicators to predict where a business is heading in the business cycle (CLO 1)
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Gross Domestic Product |
- 1g Use economic indicators to predict where a business is heading in the business cycle (CLO 1)
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Measuring the Health of the Economy |
- 1e Explain current economic trends and growth (CLO 1)
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GDP per Capita |
- 1e Explain current economic trends and growth (CLO1)
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Inflation and Consumer Spending |
- 1e Explain current economic trends and growth (CLO 1)
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Keeping Prices Steady |
- 1d Use economic indicators to describe the state and health of an economy (CLO 1)
- 1g Use economic indicators to predict where a business is heading in the business cycle (CLO 1)
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Journal: Work-Life Balance |
- 1g Use economic indicators to predict where a business is heading in the business cycle (CLO 1)
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Budget Deficits (Expenses Exceed Revenues) |
- 1a Identify foundational business practices (CLO 8)
- 1e Explain current economic trends and growth (CLO 1
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Budget Surpluses (Revenues Exceed Expenses) |
- 1e Explain current economic trends and growth (CLO 1)
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Government Regulation |
- 1c Identify positive and negative impacts of business on society (CLO 8)
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The Federal Reserve |
- 1c Identify positive and negative impacts of business on society (CLO 8)
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Journal: Economic Policy |
- 1g Use economic indicators to predict where a business is heading in the business cycle (CLO 1)
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Competing in the Global Marketplace |
- 1j Evaluate the feasibility of doing business in a specific country (CLO 1)
- 1k Describe methods for business entry into the global marketplace (CLO 3)
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The Drive for International Trade |
- 1j Evaluate the feasibility of doing business in a specific country (CLO 1)
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Methods for Business Entry into the Global Marketplace |
- 1k Describe methods for business entry into the global marketplace (CLO 3)
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Global Trade Restrictions |
- 1h Describe global trade restrictions (CLO 1)
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Global Trade Facilitators |
- 1k Describe methods for business entry into the global marketplace (CLO 3)
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The Financial Crisis of 2008 |
- 1l Identify trade facilitators (CLO 1)
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Practice: Essay - Trade Barriers |
- 1j Evaluate the feasibility of doing business in a specific country (CLO 1)
- 1k Describe methods for business entry into the global marketplace (CLO 3)
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 Unit 1 Assessment |
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Unit 2 Introduction Video |
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Unit 2 Learning Outcomes |
- 2a Discuss the legal forms of businesses, including sole proprietorships, partnerships, corporations, limited-liability corporations, and subchapter S corporations (CLO 3)
- 2b Discuss the potential of a business to be profitable, when considering legal form of business, tax rates, and break-even analysis (CLO 3)
- 2c Evaluate the appropriateness of the different legal forms of business for various business contexts (CLO 3)
- 2d Analyze the impact of small business on the economy (CLO 3)
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Forms of Business Ownership |
- 2a Discuss the legal forms of businesses, including sole proprietorships, partnerships, corporations, limited-liability corporations, and subchapter S corporations (CLO 3)
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Factors to Consider |
- 2a Discuss the legal forms of businesses, including sole proprietorships, partnerships, corporations, limited-liability corporations, and subchapter S corporations (CLO 3)
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Sole Proprietorship |
- 2a Discuss the legal forms of businesses, including sole proprietorships, partnerships, corporations, limited-liability corporations, and subchapter S corporations (CLO 3)
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Partnerships |
- 2a Discuss the legal forms of businesses, including sole proprietorships, partnerships, corporations, limited-liability corporations, and subchapter S corporations (CLO 3)
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Corporations |
- 2a Discuss the legal forms of businesses, including sole proprietorships, partnerships, corporations, limited-liability corporations, and subchapter S corporations (CLO 3)
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Other Types of Business Owners |
- 2a Discuss the legal forms of businesses, including sole proprietorships, partnerships, corporations, limited-liability corporations, and subchapter S corporations (CLO 3)
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Business Structures |
- 2b Discuss the potential of a business to be profitable, when considering legal form of business, tax rates, and break-even analysis (CLO 3)
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Practice: Drag and Drop - Business Structures |
- 2b Discuss the potential of a business to be profitable, when considering legal form of business, tax rates, and break-even analysis (CLO 3)
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Journal: Forms of Business Ownership |
- 2a Discuss the legal forms of businesses, including sole proprietorships, partnerships, corporations, limited-liability corporations, and subchapter S corporations (CLO 3)
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What Is an Entrepreneur? |
- 2b Discuss the potential of a business to be profitable, when considering legal form of business, tax rates, and break-even analysis (CLO 3)
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Is Entrepreneurship for You? |
- 2b Discuss the potential of a business to be profitable, when considering legal form of business, tax rates, and break-even analysis (CLO 3)
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Importance of Small Businesses to the US Economy |
- 2b Discuss the potential of a business to be profitable, when considering legal form of business, tax rates, and break-even analysis (CLO 3)
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What Industries Are Small Businesses In? |
- 2d Analyze the impact of small business on the economy (CLO 3)
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Starting a Business |
- 2d Analyze the impact of small business on the economy (CLO 3)
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Practice: Roleplay - Business Ownership |
- 2d Analyze the impact of small business on the economy (CLO 3)
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What SBA Offers to Help Small Businesses Grow |
- 2d Analyze the impact of small business on the economy (CLO 3)
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Small Business Development Programs |
- 2d Analyze the impact of small business on the economy (CLO 3)
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Journal: Entrepreneurship |
- 2b Discuss the potential of a business to be profitable, when considering legal form of business, tax rates, and break-even analysis (CLO 3)
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The Challenges of Starting a Business |
- 2b Discuss the potential of a business to be profitable, when considering legal form of business, tax rates, and break-even analysis (CLO 3)
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Entrepreneurship |
- 2c Evaluate the appropriateness of the different legal forms of business for various business contexts (CLO 3)
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The Business Plan |
- 2c Evaluate the appropriateness of the different legal forms of business for various business contexts (CLO 3)
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Write Your Business Plan |
- 2d Analyze the impact of small business on the economy (CLO 3)
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Break-Even Analysis |
- 2b Discuss the potential of a business to be profitable, when considering legal form of business, tax rates, and break-even analysis (CLO 3)
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Taxes and Growth |
- 2b Discuss the potential of a business to be profitable, when considering legal form of business, tax rates, and break-even analysis (CLO 3)
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Practice: Essay - Break-Even Analysis |
- 2b Discuss the potential of a business to be profitable, when considering legal form of business, tax rates, and break-even analysis (CLO 3)
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Unit 2 Assessment |
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Unit 3 Introduction Video |
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Unit 3 Learning Outcomes |
- 3a Identify the major components of the marketing mix (CLO 4)
- 3b Describe how segmentation and research foster an understanding of consumer behavior (CLO 4)
- 3c Describe the marketing concept (CLO 4)
- 3d Describe the evolution of marketing (CLO 4)
- 3e Differentiate between the components of a marketing strategy (CLO 4)
- 3f Analyze consumer decision-making processes to predict buying behavior (CLO 4)
- 3g Identify the implications of marketing research on marketing strategy (CLO 4)
- 3h Describe elements of customer relationship management, including: customer life cycle, customer value proposition (CLO 4)
- 3i Identify the marketing implications of customer relationship management (CLO 4)
- 3j Describe brand, product development, technology adoption cycle, and product life cycle
- 3k Use product life cycles to determine marketing strategy (CLO 4)
- 3l Identify the marketing implications of e-business (CLO 4)
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Creating Products and Pricing Strategies |
- 3a Identify the major components of the marketing mix (CLO4)
- 3e Differentiate between the components of a marketing strategy (CLO 4)
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Providing Value to Customers |
- 3a Identify the major components of the marketing mix (CLO 4)
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Practice: Timeline - The History of the Marketing Concept |
- 3d Describe the evolution of marketing (CLO 4)
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Practice: Essay - Marketing |
- 3a Identify the major components of the marketing mix (CLO4)
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Innovation and Product Development |
- 3c Describe the marketing concept (CLO 4)
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Pricing a Product |
- 3c Describe the marketing concept (CLO 4)
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Placing a Product |
- 3c Describe the marketing concept (CLO 4)
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Promoting a Product |
- 3e Differentiate between the components of a marketing strategy (CLO 4)
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Practice: Simulation: The Marketing Mix |
- 3e Differentiate between the components of a marketing strategy (CLO 4)
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Consumer Purchasing Behavior |
- 3f Analyze consumer decision-making processes to predict buying behavior (CLO 4)
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Customer Relationship Management |
- 3f Analyze consumer decision-making processes to predict buying behavior (CLO 4)
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Customer Satisfaction |
- 3h Describe elements of customer relationship management, including: customer life cycle, customer value proposition (CLO 4)
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Introduction to Electronic Commerce and E-Business |
- 3l Identify the marketing implications of e-business (CLO 4)
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Key Motivators Behind Taking a Business Online |
- 3l Identify the marketing implications of e-business (CLO 4)
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Interacting with Your Customers |
- 3l Identify the marketing implications of e-business (CLO 4)
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Journal: Customer Interaction |
- 3f Analyze consumer decision-making processes to predict buying behavior (CLO 4)
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Practice: Flash Cards - Categories of eCommerce |
- 3l Identify the marketing implications of e-business (CLO 4)
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Defining the Market |
- 3b Describe how segmentation and research foster an understanding of consumer behavior (CLO 4)
- 3i Identify the marketing implications of customer relationship management (CLO 4)
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Marketing Research Process |
- 3g Identify the implications of marketing research on marketing strategy (CLO 4)
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The Product Life Cycle |
- 3j Describe brand, product development, technology adoption cycle, and product life cycle (CLO 4)
- 3k Use product life cycles to determine marketing strategy (CLO 4)
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Branding |
- 3j Describe brand, product development, technology adoption cycle, and product life cycle (CLO 4)
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Marketing Plan |
- 3e Differentiate between the components of a marketing strategy (CLO 4)
- 3g Identify the implications of marketing research on marketing strategy (CLO 4)
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SWOT Analysis |
- 3g Identify the implications of marketing research on marketing strategy (CLO 4)
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Practice: Quick Questions - The Product Life Cycle |
- 3j Describe brand, product development, technology adoption cycle, and product life cycle (CLO 4)
- 3k Use product life cycles to determine marketing strategy (CLO 4)
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Unit 3 Assessment |
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Unit 4 Introduction Video |
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Unit 4 Learning Outcomes |
- 4a Describe the role of accounting and finance in the business process (CLO 5)
- 4b Describe components of the income statement and balance sheet (CLO 5)
- 4c Differentiate between key financial ratios for making business decisions, including profit margin, return on equity, and debt to equity ratio (CLO 6)
- 4d Assess the implications of financial ratios for the future performance of a company (CLO 6)
- 4e Describe the roles of the Federal Reserve, banks, interest rates, and credit analysis with respect to decisions on financial lending (CLO 5)
- 4f Describe different options for financing (CLO 5)
- 4g List and explain the tools available to the Federal Reserve during financial crises (CLO 5)
- 4h Analyze the causes and implications of the 2008 financial meltdown (CLO 5)
- 4i Calculate the time value of money (CLO 5)
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Using Financial Information and Accounting |
- 4a Describe the role of accounting and finance in the business process (CLO 5)
- 4b Describe components of the income statement and balance sheet (CLO 5)
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The Role of Accounting in Business |
- 4a Describe the role of accounting and finance in the business process (CLO 5)
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Understanding Financial Statements |
- 4b Describe components of the income statement and balance sheet (CLO 5)
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Practice: Essay - Financial Statements |
- 4b Describe components of the income statement and balance sheet (CLO 5)
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Income Statement |
- 4b Describe components of the income statement and balance sheet (CLO 5)
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Accrual Accounting |
- 4b Describe components of the income statement and balance sheet (CLO 5)
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Practice: Infographic - Accrual Accounting and Financial Statements |
- 4b Describe components of the income statement and balance sheet (CLO 5)
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Journal: How Financial Statements Inform Businesses |
- 4b Describe components of the income statement and balance sheet (CLO 5)
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Assets, Liabilities, and Stockholders' Equity |
- 4a Describe the role of accounting and finance in the business process (CLO 5)
- 4b Describe components of the income statement and balance sheet (CLO 5)
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Practice: Quick Questions - Financial Statements |
- 4a Describe the role of accounting and finance in the business process (CLO 5)
- 4b Describe components of the income statement and balance sheet (CLO 5)
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Financial Ratio Analysis |
- 4c Differentiate between key financial ratios for making business decisions, including profit margin, return on equity, and debt to equity ratio (CLO 6)
- 4d Assess the implications of financial ratios for the future performance of a company (CLO 6)
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Practice: Essay - Financial Ratios |
- 4c Differentiate between key financial ratios for making business decisions, including profit margin, return on equity, and debt to equity ratio (CLO 6)
- 4d Assess the implications of financial ratios for the future performance of a company (CLO 6)
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The Role of the Federal Reserve |
- 4e Describe the roles of the Federal Reserve, banks, interest rates, and credit analysis with respect to decisions on financial lending (CLO 5)
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The Federal Reserve System |
- 4g List and explain the tools available to the Federal Reserve during financial crises (CLO 5)
- 4i Calculate the time value of money (CLO 5)
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Monetary Policy and Central Banks |
- 4e Describe the roles of the Federal Reserve, banks, interest rates, and credit analysis with respect to decisions on financial lending (CLO 5)
- 4g List and explain the tools available to the Federal Reserve during financial crises (CLO 5)
- 4i Calculate the time value of money (CLO 5)
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The Federal Reserve's Involvement in a Financial Crisis |
- 4g List and explain the tools available to the Federal Reserve during financial crises (CLO 5)
- 4h Analyze the causes and implications of the 2008 financial meltdown (CLO 5)
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Practice: Matching - Roles of the Federal Reserve |
- 4g List and explain the tools available to the Federal Reserve during financial crises (CLO 5)
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Financing Options |
- 4g List and explain the tools available to the Federal Reserve during financial crises (CLO 5)
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Understanding Securities Market |
- 4g List and explain the tools available to the Federal Reserve during financial crises (CLO 5)
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Financing Going Concerns |
- 4f Describe different options for financing (CLO 5)
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Personal Finances |
- 4f Describe different options for financing (CLO 5)
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Practice: Essay - Financing Options |
- 4g List and explain the tools available to the Federal Reserve during financial crises (CLO 5)
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Unit 4 Assessment |
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Unit 5 Introduction Video |
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Unit 5 Learning Outcomes |
- 5a Define the management process (CLO 7)
- 5b Explain how management contributes to the success or failure of a business (CLO 7)
- 5c Differentiate between various management styles (CLO 7)
- 5d Explain corporate missions, corporate culture, corporate social responsibility, human resource management, and labor unions (CLO 7)
- 5e Describe the steps in conducting labor negotiations (CLO 7)
- 5f Describe business law concepts that apply to business (CLO 7)
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Management and Leadership in Today’s Organizations |
- 5a Define the management process (CLO 7)
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Managing for Business Success |
- 5b Explain how management contributes to the success or failure of a business (CLO 7)
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Planning |
- 5a Define the management process (CLO 7)
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Organizing |
- 5a Define the management process (CLO 7)
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Directing |
- 5a Define the management process (CLO 7)
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Controlling |
- 5a Define the management process (CLO 7)
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The Skills Needed for Management |
- 5a Define the management process (CLO 7)
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Journal: Managing for Business Success |
- 5a Define the management process (CLO 7)
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Practice: Interactive Application - Managerial Skills |
- 5b Explain how management contributes to the success or failure of a business (CLO 7)
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The Role of Human Resource Management |
- 5c Differentiate between various management styles (CLO 7)
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Employee Recruitment |
- 5d Explain corporate missions, corporate culture, corporate social responsibility, human resource management, and labor unions (CLO 7)
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Developing |
- 5d Explain corporate missions, corporate culture, corporate social responsibility, human resource management, and labor unions (CLO 7)
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Motivating |
- 5d Explain corporate missions, corporate culture, corporate social responsibility, human resource management, and labor unions (CLO 7)
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Appraisal |
- 5d Explain corporate missions, corporate culture, corporate social responsibility, human resource management, and labor unions (CLO 7)
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Employee Compensation and Benefits |
- 5d Explain corporate missions, corporate culture, corporate social responsibility, human resource management, and labor unions (CLO 7)
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What Makes a Great Place to Work? |
- 5e Describe the steps in conducting labor negotiations; [6] describe business law concepts that apply to business (CLO 7)
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Catching the Entrepreneurial Spirit |
- 5d Explain corporate missions, corporate culture, corporate social responsibility, human resource management, and labor unions (CLO 7)
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Joining Labor Unions |
- 5e Describe the steps in conducting labor negotiations (CLO 7)
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Labor Unions |
- 5d Explain corporate missions, corporate culture, corporate social responsibility, human resource management, and labor unions (CLO 7)
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Journal: What Makes a Great Place to Work? |
- 5d Explain corporate missions, corporate culture, corporate social responsibility, human resource management, and labor unions (CLO 7)
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Teamwork and Communications |
- 5e Describe the steps in conducting labor negotiations (CLO 7)
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Practice: Essay - Multicultural Virtual Teams |
- 5e Describe the steps in conducting labor negotiations (CLO 7)
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Trends in Ethics and Corporate Social Responsibility |
- 5d Explain corporate missions, corporate culture, corporate social responsibility, human resource management, and labor unions (CLO 7)
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Practice: Quick Questions - Types of Planning |
- 5d Explain corporate missions, corporate culture, corporate social responsibility, human resource management, and labor unions (CLO 7)
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Corporate Social Responsibility and Business Ethics |
- 5d Explain corporate missions, corporate culture, corporate social responsibility, human resource management, and labor unions (CLO 7)
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Business Ethics and Social Responsibility |
- 5d Explain corporate missions, corporate culture, corporate social responsibility, human resource management, and labor unions (CLO 7)
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Journal: Your Perspective on Ethics |
- 5d Explain corporate missions, corporate culture, corporate social responsibility, human resource management, and labor unions (CLO 7)
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Risk and Risk Management |
- 5f Describe business law concepts that apply to business (CLO 7)
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Introduction to Contracts, Sales, Product Liability, and Bankruptcy |
- 5e Describe the steps in conducting labor negotiations (CLO 7)
- 5f Describe business law concepts that apply to business (CLO 7)
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Practice: Matrix - Risk |
- 5f Describe business law concepts that apply to business (CLO 7)
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Unit 5 Assessment |
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BUS101 Study Guide |
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BUS101: Certificate Final Exam |
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BUS101: Certificate Final Exam v1 |
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BUS101: Certificate Final Exam v2 |
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 View Your Course Completion Certificate |
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 BUS101: Credit Final Exam |
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 Course Feedback Survey |
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